This specific book, Explode your Business Customer Base with E mail marketing Secrets, is about the importance of building an index of potential customers and how to go about doing just this.
Most businesses building a list produce a squeeze page that dangles a carrot in front of their visitor’s eyes. This carrot convinces them to join their email list by typing in their email address.
What kind of carrot or opt-in page would you present to your customers on your own squeeze page? You might want to consider offering them some form of insider information or industry secret that features a high perceived value due to its scarcity. You can just provide them with anything that for them is usually fantastic. Just don’t give away the entire farm.
Once you find the right opt-in bait, then what exactly? Now you’ll have to discover a web designer to build your internet pages. After getting your web websites on-line, you’ll simply need to drive traffic to the page and start collecting the leads. You’ll also need to start building the rest of your respective web sales pages with your front end offer. This will show the first opportunity for your prospective customers to qualify themselves as consumers.
Email marketing is a very important tool to take advantage of. Much of your sales may appear from your email follow-up. The hardest section of internet marketing is driving targeted traffic. Once you get traffic, you never want to let any of this traffic go to waste.
You could have heard that the money is your list and yes, this is true. If you are not building your list of potential customers, you are passing up on an extremely vital aspect of this business internet strategy.
This book is about the importance of building an index of potential customers and how to go about doing just this.